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Jelani Black posted an update 1 year, 3 months ago · updated 1 year, 2 months ago
Hello everyone!
Glad to be here. I joined MRIC to nosedive into becoming a better marketer.
The end goal is to start my own business using direct mail and/or internet marketing. What business that will be… time will tell.
And dabble in some client work once I’ve proved my chops.
I’ll be in your care.
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The Marketing Rebel Team wrote a new post 1 year, 2 months ago
John Carlton's Best Ads: Hyper-Effective Cover Letter #5 — Barbara, My Long-Suffering SecretaryOne of the biggest mistakes marketers make… is to get tired of their own advertising before the ads are actually dead. Sometimes, they pull ads […]
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Virginia Drew wrote a new post 1 year, 2 months ago
How to Get the Biggest Bang For Your Buck When Editing CopyIn this video, David dives into a crucial part of online sales that often gets overlooked—the order form. We tend to focus a lot on writing g […]
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The Marketing Rebel Team wrote a new post 1 year, 2 months ago
John Carlton's Best Ads: Hyper-Effective Cover Letter #4 — Early Christmas PresentOne of the biggest mistakes marketers make… is to get tired of their own advertising before the ads are actually dead. Sometimes, they pull ads […]
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Virginia Drew wrote a new post 1 year, 3 months ago
The Secret to Writing Copy That Connects: It’s More Than Just Benefits
Discover the key to crafting copy that deeply resonates with your audience. In this video, David Deutsch explores why simply piling on benefits […]
Recent Member Lessons
John Carlton’s Best Ads: 22 Minutes And 17 Seconds
This is one of my favorite examples of a "bonding" letter. By that, I mean there are deliberate elements here that help a targeted audience identify with the information. The cover letter ("Please Read This First") is from Dr. O'Leary's father-- an...
John Carlton’s Best Ads: The Naked Girls All Laughed Behind The Little Pudgy Guy’s Back…
Most self-defense ads try hard to look tough. Like the product is tough, the talent is tough, even the receptionist answering the phones is tough. Pick up a Black Belt or Soldier of Fortune magazine and check out the attitude of the writing. Tough guys. Grrrr. Sports...
John Carlton’s Best Ads: The Human Computer
This letter almost set a record for the shortest time spent as a control at Phillips Publishing (the newsletter giant)... but it wasn't my fault. They mailed it, it scored a hit with outside lists... and then they decided not to publish the newsletter after all. I...
Bob Bly Reveals: Key Techniques to Transform Your Copywriting and Marketing Skills
In this call, David and Bob Bly discuss the details of copywriting and marketing. Bob shares important tips on how to make compelling offers and position yourself well in marketing. They discuss how copywriting has changed, highlighting the need to keep learning and...
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Virginia Drew replied
Welcome, Jelani!
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Maximilian Morkramer replied
Hi, good to have you here! Just starting out too, 4 month into the hardcome-marketing-practice year to set me up for my own business in the future. When do you feel you are ready to take on client work?
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Jelani Black replied
I want to reread Kick-Ass Marketing Rebel at least 5 times. Following that, I’ll craft some samples and then start outreach. With the samples, the client will decide if I’m ready or not.