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Virginia Drew wrote a new post 1 year, 3 months ago
How to Easily Add Power to Your CopyIn today’s video clip, David Deutsch dives into the fascinating world of grammar! It may sound a bit dry, but trust me, understanding the […]
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The Marketing Rebel Team wrote a new post 1 year, 3 months ago
John Carlton's Best Ads: Third Party EndorsementHere is a good example of how to “piggy back” your product to another list. Â The cover letter is from the guy everyone on the list will recognize. […]
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Mark Anthony posted an update 1 year, 3 months ago · updated 1 year, 3 months ago
Hello everyone.
I joined the MRIC to learn to write killer copy.
Not only do I want to hone my skills as a top copywriter…
…but I also aim to start my own digital marketing firm.
The plan is to make copy work for my business then help other businesses.
But that’s just the start and the destination.
The journey is what I’m…Read more
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Virginia Drew wrote a new post 1 year, 3 months ago
The Math of Copy
In this video, David Deutsch unlocks the secrets of effective copywriting with a focus on the math behind the message! Have you ever read copy […]
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The Marketing Rebel Team wrote a new post 1 year, 3 months ago
John Carlton’s Best Ads – Marketing Rebel Insider’s ClubThis corner of the Marketing Rebel Insider’s Club should make your greedy little heart sing: Actual hyper-successful sales letters, broken down, […]
Recent Member Lessons
John Carlton’s Best Ads: 22 Minutes And 17 Seconds
This is one of my favorite examples of a "bonding" letter. By that, I mean there are deliberate elements here that help a targeted audience identify with the information. The cover letter ("Please Read This First") is from Dr. O'Leary's father-- an...
John Carlton’s Best Ads: The Naked Girls All Laughed Behind The Little Pudgy Guy’s Back…
Most self-defense ads try hard to look tough. Like the product is tough, the talent is tough, even the receptionist answering the phones is tough. Pick up a Black Belt or Soldier of Fortune magazine and check out the attitude of the writing. Tough guys. Grrrr. Sports...
John Carlton’s Best Ads: The Human Computer
This letter almost set a record for the shortest time spent as a control at Phillips Publishing (the newsletter giant)... but it wasn't my fault. They mailed it, it scored a hit with outside lists... and then they decided not to publish the newsletter after all. I...
Bob Bly Reveals: Key Techniques to Transform Your Copywriting and Marketing Skills
In this call, David and Bob Bly discuss the details of copywriting and marketing. Bob shares important tips on how to make compelling offers and position yourself well in marketing. They discuss how copywriting has changed, highlighting the need to keep learning and...
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Virginia Drew replied
Hi Mark: I suggest you do the (free) pint of beer ad challenge. It will show you how to quickly write a fairly good ad. Just click on the Simple Writing System banner in the right column.
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