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Latest Activity
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Brian Leist posted an update 5 years, 3 months ago · updated 5 years, 3 months ago
Hello there…I am new here…My name is Brian
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Pedro Martins posted an update 5 years, 3 months ago · updated 5 years, 3 months ago
Hey everyone! I am new to the club and just wanted to say hi and let you know that I am proud and happy to be here.
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Welcome, Pedro!
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Larry LaFata posted an update 5 years, 3 months ago · updated 5 years, 3 months ago
Hey just joined MRIC, hellova happy, you should did this years a go, John & Stan!!
John Carlton is the Eric Clapton, the Jimmy Page, the Jimmy Hendrix of Marketing,
and have been following him for years. Should be able to afford him by 2027.-
Welcome, Larry!
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Sean Ring posted an update 5 years, 4 months ago · updated 5 years, 4 months ago
Just wanted to write a YUGE thank you to MRIC, Stan, and John. Today, I finished the Freelance Copywriter Course. Eye-opening, to say the least. Working to implement everything I read. Thanks again!
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Great news, Sean! Let us know how you are getting on.
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Hi Virginia! Thanks for asking. I’ve built my website, seanring.com, updated my LinkedIn profile, and rejigged my Facebook business page. I’ve got a load of financial qualifications from over 20 years in banking, but getting into financial copywriting seems to be difficult. Any advice would be welcome, as would a critique of my website and…Read more
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Hi Sean: Sorry… I responded to the wrong post when I suggested the hot seat. It should have gone here.
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No worries, Virginia! I got the message anyway. Thanks for your help!
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Arnold Flores posted an update 5 years, 4 months ago · updated 5 years, 4 months ago
Hey Virginia!
I would love to see some input and critique of this sales spec “mock” letter that I will be tested on next week! I would love to have your thoughts on all of it. Let me know what you think. this sales letter will be printed so no picture or links will be posted in the letter. Here is the link –…Read more
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Hi, Arnold
Well… if there are no links you have to change the call to action (click here).
Beyond that… I would re-work the pre-head. “Marvelous Book Announces Most Guaranteed Peak Confidence Principles… ” is not very good English, and won’t really grab the reader. Who wants to read another book? You want some kind of teaser or…Read more
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Thank you, Virginia!
This is the exactly what I need to succeed! Much appreciated and I am getting to use your suggestions right away!
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Recent Member Lessons
How to Structure a Sales Letter
We frequently get questions in the Clubhouse about how to create a sales letter. This is covered in depth in the Simple Writing System. We will be starting a new session of the Simple Writing System with live coaching from Lorrie Morgan after Labor Day, so you might...
John Carlton’s Best Ads: Hyper-Effective Cover Letter #6: From The Desk Of Dr. Russ Horine
THIS IS THE SIXTH IN THE SERIES OF HYPER-EFFECTIVE COVER LETTERS...THIS IS AN INTRODUCTORY POST THAT REFERS TO ALL OF THE LETTERS. WE ARE REPRINTING THE SAME POST FOR EACH OF THEM. One of the biggest mistakes marketers make... is to get tired of their own advertising...
John Carlton’s Best Ads: The Blind Golfer
I believe this is the piece where I introduced the "four ball guarantee". It's very simple: Watch the instructional video, go out to the driving range, line up four balls and hit them... and if you haven't mastered the secret by the fourth ball, we insist you ask for...
MRIC Member Hot Seat: Moving her business to the next level
On the hot seat this month is Manny, who was hired by Paula to help promote her business. Manny's original question was how to create questions to interview current clients to see what they were looking for and how Paula helped them. They did answer that question but...
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Welcome, Brian!