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Latest Activity

  • How do I access the SWS course I just bought? I’m lost. I just keep getting taken back to a sales letter for something else when I click the link that was sent to login

    • Hi Keith: Welcome to the SWS Coaching Program. You can access the lesson videos by going to the top menu. Look under “Premium Services” and you will see a choice for “Simple Writing System Coaching Program” (at the top). If you hover over that you will see the selections. You can go to the home page, which has links to the lessons, videos and…Read more

    • Hi Keith: Just wanted to let you know that we changed the login so you should be taken to the Simple Writing System Home Page now, not the Lessons page. Sorry if this causes confusion.

  • Darren Kirby posted an update 6 years ago

    Hi All,

    I’ve recently re-written the copy for my website and i’ve also surveyed my audience to understand what their number one problem is.

    My customers are Busy Middle Age Dad’s and Men who want to lose fat and get fitter

    4 Essential Facts as to the reason why people should buy from me;

    What is it? – Fat Loss & Fitness Program t…Read more

  • [UPDATE/RESOURCE] for the Handy tool to compress your images…

    If you go to tiny.png.com, there’s a wordpress plugin (lower right hand of page) that will compress the images already on your WP site, and any new ones you add

  • A handy tool to compress your imagesThe file size for images tends to be quite large, and if you have a lot of images on your site, it can affect how quickly it loads. You may […]

  • Hey,
    I am Jonathan.
    I am fairly new to copywriting itself.
    I am looking to expand my skills for myself and my clients. I am running an agency.

    I am looking forward to rocking this!

    If someone please could, I have my first funnel I built for a client. I would love some critique from some advanced and experienced…Read more

    • Thanks for the guidance Pete. Will be sure to do that in future.

      The first page isn’t converting with cold traffic so I wanted to get that right first.

      Let me know if you have any thoughts, would be appreciated.

Recent Member Lessons

How to Structure a Sales Letter

We frequently get questions in the Clubhouse about how to create a sales letter. This is covered in depth in the Simple Writing System. We will be starting a new session of the Simple Writing System with live coaching from Lorrie Morgan after Labor Day, so you might...

John Carlton’s Best Ads: The Blind Golfer

I believe this is the piece where I introduced the "four ball guarantee".  It's very simple: Watch the instructional video, go out to the driving range, line up four balls and hit them... and if you haven't mastered the secret by the fourth ball, we insist you ask for...

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