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The Marketing Rebel Team wrote a new post 11 years, 3 months ago
John Carlton: Increase Your Awareness of Your Surroundings
John Carlton discloses a process he has used for many years to heighten his sensitivity to his surroundings and really be aware of what is […] -
The Marketing Rebel Team wrote a new post 11 years, 3 months ago
AS2 – Infusionsoft: The First Rule of Email Marketing
At the second Action Seminar, a rep from Infusionsoft, the CRM that forms the backbone of our business, teaches the first rule of email […] -
The Marketing Rebel Team wrote a new post 11 years, 3 months ago
John Carlton Copywriting Tips – Learn to Tell a Good Story
In this copywriting hotseat John Carlton discloses how to break down a story so you can tell it well. John’s comments: Copywriting tips: […] -
The Marketing Rebel Team wrote a new post 11 years, 3 months ago
John Carlton Copywriting Tips – What Makes a Great Testimonial?
Copywriting tips: In this copywriting hotseat John Carlton explains what goes into a testimonial that increases conversions. John’s […] -
The Marketing Rebel Team wrote a new post 11 years, 3 months ago
John Carlton Copywriting Tip – Get Out of Your Own Way
Copywriting tips: In this copywriting hotseat John explains how to get the most out of a hot seat…listen and apply. Get out of your own […]
Recent Member Lessons
Marketing Rebel Club Member Hot seat: The Joys of Nicheing to the Extreme
On the Marketing Rebel Club hotseat today is Craig. He has taken nicheing (is that a word?) to the extreme. He does camp marketing. Not just camps, but summer camps. Not just summer camps but sports summer camps. This market is very concentrated. In fact, his prospect...
John Carlton’s Best Ads: A Really Long Letter To Every Bodybuilder Who Secretly Believes The Fat Cats Are Ripping Him Off
Here is that notoriously-long letter I wrote to the bodybuilding market a few years back. It's a trimmed-down version of the 23-page letter that originally went out -Â we condensed a bunch of the charts and whittled the thing down to a nice and tidy 16 pages....
John Carlton’s Best Ads: The 17th Version
This is one of the first letters I wrote for Gary Halbert. And it almost killed me. You see, I was already a hard worker. When I went solo as a freelance writer, I had one rule: Business before pleasure. I had spent my twenties being a...
How to Create an “Add to Calendar” Link For Your Events
One of the biggest hurdles in putting on an online event is getting people to actually show up. So you need to make it as easy as possible for them. One way is to include a link in your reminder emails that will allow them to add the event to their calendar......
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