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The Marketing Rebel Team wrote a new post 11 years, 3 months ago
John Carlton Copywriting Tips: How to Do Effective Research In this copywriting hotseat John Carlton shows how to dig down and get the real story on why a product is selling. Not the company […]
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The Marketing Rebel Team wrote a new post 11 years, 3 months ago
John Carlton Copywriting Tips – How to Become the Go-To-Guy In this copywriting hotseat John Carlton explains how to become the one that people go to for advice (and to buy products). John’s […]
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The Marketing Rebel Team wrote a new post 11 years, 3 months ago
John Carlton Marketing Tips: Start to Monetize Your Traffic In this marketing hotseat, John Carlton explains how to start monetizing traffic. John’s comments: Once you find traffic, you have […]
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The Marketing Rebel Team wrote a new post 11 years, 3 months ago
John Carlton Copywriting Tips: Ride the Wake of the Big Boys In this clip from the second copywriting hot seat, John Carlton tells how to ride the coattails of the big boys in your market and […]
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The Marketing Rebel Team wrote a new post 11 years, 3 months ago
John Carlton Copywriting Tips: How to trash your competition John Carlton explains how to trash the competition without sinking to their level. Most people just put down the competition…John shows how […]
Recent Member Lessons
Marketing Rebel Club Member Hot seat: The Joys of Nicheing to the Extreme
On the Marketing Rebel Club hotseat today is Craig. He has taken nicheing (is that a word?) to the extreme. He does camp marketing. Not just camps, but summer camps. Not just summer camps but sports summer camps. This market is very concentrated. In fact, his prospect...
John Carlton’s Best Ads: A Really Long Letter To Every Bodybuilder Who Secretly Believes The Fat Cats Are Ripping Him Off
Here is that notoriously-long letter I wrote to the bodybuilding market a few years back. It's a trimmed-down version of the 23-page letter that originally went out -Â we condensed a bunch of the charts and whittled the thing down to a nice and tidy 16 pages....
John Carlton’s Best Ads: The 17th Version
This is one of the first letters I wrote for Gary Halbert. And it almost killed me. You see, I was already a hard worker. When I went solo as a freelance writer, I had one rule: Business before pleasure. I had spent my twenties being a...
How to Create an “Add to Calendar” Link For Your Events
One of the biggest hurdles in putting on an online event is getting people to actually show up. So you need to make it as easy as possible for them. One way is to include a link in your reminder emails that will allow them to add the event to their calendar......