Welcome back to the club!
What’s happening in the Clubhouse
Click here to join the conversation
Latest Activity
Warning: Attempt to read property "id" on null in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/user-last-login/user-last-login.php on line 147
Warning: Attempt to read property "id" on null in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/user-last-login/user-last-login.php on line 147
Warning: Undefined array key "components" in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Warning: Trying to access array offset on value of type null in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Warning: Trying to access array offset on value of type null in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Warning: Undefined array key "components" in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Warning: Trying to access array offset on value of type null in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Warning: Trying to access array offset on value of type null in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Warning: Undefined array key "components" in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Warning: Trying to access array offset on value of type null in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Warning: Trying to access array offset on value of type null in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Warning: Undefined array key "components" in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Warning: Trying to access array offset on value of type null in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Warning: Trying to access array offset on value of type null in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Warning: Undefined array key "components" in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Warning: Trying to access array offset on value of type null in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Warning: Trying to access array offset on value of type null in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Warning: Undefined array key "components" in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Warning: Trying to access array offset on value of type null in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Warning: Trying to access array offset on value of type null in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Warning: Undefined array key "components" in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Warning: Trying to access array offset on value of type null in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Warning: Trying to access array offset on value of type null in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Warning: Undefined array key "components" in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Warning: Trying to access array offset on value of type null in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Warning: Trying to access array offset on value of type null in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
-
The Marketing Rebel Team wrote a new post 3 months, 3 weeks ago
John Carlton's Best Ads: So Why Does a Famous Doctor Urgently Need To Speak With You?I still don’t know why Rodale came to me for a letter to the burgeoning Christian health market. I was the guy who wrote their “sex” letters, and […]
-
Max Robertson posted an update 4 months, 1 week ago · updated 4 months ago
Hey, have a couple questions about where to put a main key discovery story of my clients USP.
We have a book landing page (low ticket), course page (mid ticket) and 1-1 coaching page (high ticket).
Should this story be in all sales pages after the book landing page (front end) if majority of visitors are in “her world” through emails, blogs…Read more
-
The Marketing Rebel Team wrote a new post 4 months ago
Give Something AwayThis aspect of immutable human nature deserves a chapter all to itself: the desire to get something for nothing. Entire businesses have been built […]
-
The Marketing Rebel Team wrote a new post 4 months ago
John Carlton's Best Ads: 20 Dollars From My Own PocketGet all of John Carlton’s most successful ads here >> John Carlton’s Best Ads… and The Stories Behind Them Bodybuilders are among the most […]
-
The Marketing Rebel Team wrote a new post 4 months, 2 weeks ago
Transform Your Copy Using the Power of Hypnotic WritingIn this conversation, David interviews Joe Vitale, an accomplished author, marketing consultant, and self-help guru known for his best-selling […]
Recent Member Lessons
How to Use Loom Video Creation Software
Loom is a Chrome Extension that allows you to create quick screen capture or webcam videos. It is similar to Screencast Capture (which replaced Jing and which I use on almost a daily basis) with a couple of notable exceptions: Loom allows you to create webcam videos,...
Intro to Snapchat
Snapchat is probably not on the radar for many of you (unless you happen to be within their demographic sweet spot of 18- 24 year olds), but it's still good to stay in touch with new technologies. Also, Snapchat has what they call Publisher Stories, which allow...
World Time Buddy gives you the time anywhere in the world
World Time Buddy is a website that lets you keep track of the time for locations throughout the world. It is very simple to use. Â I created a short video to show you what to do. Â One thing I neglected to do in the video was to show how to open an account, so you don't...
How to set up Google Alerts
If you need a constant influx of new, updated information to post to a blog, Facebook, LinkedIn, etc., here is an easy way to find it. Google has a program called Google Alerts.  When you set up an alert, Google will scan the internet on a daily basis and pull in blog...
Premium Programs
Platinum MastermindÂ
The Simple Writing System
Enter The Clubhouse
Kick-Ass CopywritingÂ
Carlton Swipe Files
The Freelance Course
Warning: Undefined array key "components" in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Warning: Trying to access array offset on value of type null in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Warning: Trying to access array offset on value of type null in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
David Deutsch replied
Warning: Undefined array key "components" in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Warning: Trying to access array offset on value of type null in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Warning: Trying to access array offset on value of type null in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Max, I think your instinct is correct: You don’t want to be redundant about the story, and — if it doesn’t make things unnecessarily complex — you want to customize to their level of awareness and place in the funnel.
You can divide the story(in one place you tell one part, in one place you tell another).
Or you can tell the main story in one…Read more
Warning: Undefined array key "components" in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Warning: Trying to access array offset on value of type null in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Warning: Trying to access array offset on value of type null in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Max Robertson replied
Warning: Undefined array key "components" in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Warning: Trying to access array offset on value of type null in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Warning: Trying to access array offset on value of type null in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Thank you very much David.
Expanding then on this conversation…
If they are coming to a 1-1 coaching sales page as a customer whose bought my clients $497 course and/or read her book and been on the email list for months receiving value.
What type of headline/lead would be best to think about here (taking into account their awareness levels…Read more
Warning: Undefined array key "components" in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Warning: Trying to access array offset on value of type null in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Warning: Trying to access array offset on value of type null in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
David Deutsch replied
Warning: Undefined array key "components" in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Warning: Trying to access array offset on value of type null in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Warning: Trying to access array offset on value of type null in /home/clubmarketing/1023.marketingrebelclub.com/wp-content/plugins/buddypress-real-names-off/buddypress-real-names.php on line 167
Max, don’t overthink it.
Use Eugene Schwartz as a guide — agitate problems or whatever if needed.
But try different headlines. Don’t worry so much about what might or might not work in theory.
Better to spend the time coming up with headlines in each category and see how they feel to you, how you would react if you were the…Read more