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The Marketing Rebel Team wrote a new post 11 years, 3 months ago
John Carlton Copywriting Tip: How to Sell With Magic In this copywriting hotseat, John explains how to find and focus on “the magic” that will get your prospect to buy your product. John’s […]
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The Marketing Rebel Team wrote a new post 11 years, 3 months ago
John Carlton Copywriting Tips – Personalize Your Copy Copywriting Tips: In this copywriting hotseat John Carlton shows how and why to personalize a letter. Video Transcript: I want […]
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The Marketing Rebel Team wrote a new post 11 years, 3 months ago
John Carlton Marketing Tips: Why Did Your Customers Buy From You In this clip, John Carlton discusses the importance of finding the real reason your customers buy from you. Video Transcript: We […]
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The Marketing Rebel Team wrote a new post 11 years, 3 months ago
John Carlton Copywriting Tips: Selling From Your Heels John Carlton discusses selling from your heels during a marketing hot seat. John’s comments: Selling from their heels is what most people […]
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The Marketing Rebel Team wrote a new post 11 years, 3 months ago
John Carlton Copywriting Tips: Use This Word Sparingly John Carlton gives an example of a word which must be used sparingly in an ad. It just fills up space. This hot seat is for Brian, who wrote a […]
Recent Member Lessons
Unlocking Business Potential: Jay Abraham’s Strategies for Explosive Growth
In this discussion, David Deutsch interviews Jay Abraham, a renowned business strategist, about his approaches to growth, copywriting, and strategic thinking. Jay emphasizes the importance of leveraging existing assets within a business to maximize results before...
John Carlton’s Best Ads: So Why Does a Famous Doctor Urgently Need To Speak With You?
I still don't know why Rodale came to me for a letter to the burgeoning Christian health market. I was the guy who wrote their "sex" letters, and was briefly blacklisted for causing trouble and generally not being a "team player". I mean... I use very strong language...
Give Something Away
This aspect of immutable human nature deserves a chapter all to itself: the desire to get something for nothing. Entire businesses have been built by fulfilling this desire. If you offer a good product or service, whatever you give away can only come back to you—many...
John Carlton’s Best Ads: 20 Dollars From My Own Pocket
Get all of John Carlton's most successful ads here >> John Carlton's Best Ads... and The Stories Behind Them Bodybuilders are among the most insane people on the planet. Two quick stories to prove it: I once trained with Leo Costa, Jr. for a year in the...