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The Marketing Rebel Team wrote a new post 9 years, 5 months ago
John Carlton’s Simple Writing System Coaching Program
6 Payment of $397 Each (+ Shipping & Handling)Almost done…
Just click on the correct Shipping & Handling option at the bottom of this page. That will […]
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The Marketing Rebel Team wrote a new post 9 years, 5 months ago
John Carlton’s Simple Writing System Coaching Program
1 Payment of $1,997 (+ Shipping & Handling)Almost done…
Just click on the correct Shipping & Handling option at the bottom of this page. That will […]
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Daniel Cugliari posted an update 9 years, 5 months ago · updated 9 years, 5 months ago
Hey guys, looking for some strategic advice here.
I’ll keep this as short as I can:
I scored my first main ‘biz’ gig 2 months ago (boring story. VA’d for them for 2 years, studied the shit out of everything and when my boss left I knew it inside out).My focus all along is on learning marketing copywriting (I figured slipping my way in as a VA…Read more
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Alicia Kamm posted an update 9 years, 5 months ago · updated 9 years, 5 months ago
Hi all! Do you have a copywriting and/or business mentor?
If so, how did you go about finding that person? Are they in your geographic area? I’m not talking $10k masterminds (of course, I aspire to be involved in one someday…) I’m talking, a mentor that I can work with, apprentice for, provide value to, in exchange for a real-life copyw…Read more
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I would like to see how members answer this, myself.
I’ve had a number of mentors along my career — most were “stealth” mentors, not even realizing I was studying them. Jay Abraham was an early one — he was actually not very good at direct mentoring (his advice was often off-base for me), but watching what he DID was revolutionary. I learned…Read more
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Ok thank, you. I have stealth mentors too and it’s good to know that it’s an acceptable form of mentoring. They obviously include you and Stan and it’s an incredible opportunity to get 1:1 responses in this forum from legends, when in the real-world, consulting with you is completely out of the question for me, right now at least.
It would be…Read more
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Alicia I’m in a similar boat.
I ‘apprenticed’ for a year and a half as a VA to an online biz THINKING that I’d get mentorship. The ‘mentoring’ I got was from the school of hard knocks more than from the people in the business.
I learnt all the ways to do things wrong – and kept learning.One thing I’m obsessively loving right now is watching…Read more
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Thanks Dan. It was really interesting to hear what’s going on with you at your company. I hope you take Stan’s advice and work on the 1-2 things that you can implement. That said, sounds like you work for a bunch of asshats and working in that type of environment is never easy. Please keep us posted. It’s great to have this forum to learn from the…Read more
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Hi Alicia!
I wouldn’t say I have an actual mentor in the form of an actual mentor/student relationship however every course I take (whether it’s John’s,AWAI,UDEMY,edX,Coursera,etc.) or every good book I read that Instructor or author, (even though they themselves don’t realize it) has become a mentor of sorts! When I find the ones I feel Im…Read more-
Great point, Larry. Appreciate your insight.
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PS also I’m a believer in the old saying that;
“When the student is ready, the teacher will appear” so it may just “happen” and you don’t realize it till it does! Again, Good Luck! -
This year has been revolutionary for me, because it’s the first time that I counsciously started to look out for mentors and coaches.
As you said, I finally internalized that you become the average of people you are surrounded with, so I am deliberately choosing who I let into “my circle”.
This can be in form of books, podcasts, online…Read more-
Hi Tanja!
Your having mentioned both Dean Jackson & Joe Polish you’re probably aware of it but for those who aren’t the two have an excellent podcast called “I LOVE MARKETING” which you can subscribe to at no cost! -
And, of course, Kevin Roger’s has his podcast, also at no cost, “The Truth about Marketing”.
He also shares a podcast with,our very own, John Carlton titled “PSYCH INSIGHTS FOR MODERN MARKETERS” The Jackson/Polish podcast & these two mentioned are all really informative and truly very enjoyable to listen to! -
Damn, girl. Get after it!
A different, enlightening perspective. Thanks!
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Alicia;
Hello again! After re-reading your original question I realized I was totally off target,with my reply, for what you specifically asked (that’s what I get for looking at my iphone at 3 am lol)
I was gonna delete it but then figured I’d leave it maybe it will be appropriate for someone reading the thread and dosen’t actually need to be…Read more
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Virginia Drew posted an update 9 years, 5 months ago
Crazy Email Subject Line of the Day: I received an email (it was put into my spam folder) with the subject: “[Suspected Spam] Product recommendation by…”.
This is one of the nuttiest I have ever seen. Is that subject supposed to entice me to open the email?
Recent Member Lessons
License to Steal – The Only Sex Book You Will Ever Admit to Buying
In this video John Carlton discusses his letter for a major publisher for a book on human sexuality. The video begins with an outline of the seminar, brief introductions of the participants, and moves on to discuss how this letter has been reused in many other markets. The discussion includes structuring headlines, using bullets, and working with clients.
License to Steal: The Nickel Letter
In this video John Carlton discusses using money attached to a letter to both enhance the story behind a product and capture a prospect’s attention. The topics include using personalization, sales detective work, finding the story behind a product, the use of guarantees, and the contrarian perspective.
License to Steal: The Amazing Discovery
This video is a discussion of a golf sales letter. The topics include how to define and create a “hook” for a product, writing headlines, and using bullets to reinforce the benefits of a product.
License to Steal: One-Legged Golfer
This video is an overview of John Carlton’s famous “One Legged Golfer” sales letter. The topics discussed include getting the story behind a product, the definition of a “control” in copywriting, bonding with your audience, and the use of time limits and other take away strategies.
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Daniel, Your on the path that launched most of the business owners I know, including myself. The current boss hit is level of incompetence. Sometimes it’s 10 employees, sometimes it’s 100. Sometimes it’s $1,000,000 in revenue, sometimes it’s $50,000,000.
As you go through this, remember you can only control what you can control.
It sounds like…Read more
I think that’s exactly what I needed to hear. Thanks Stan – really appreciate it.
Had no idea this was a common situation. Seems like I’ve got a lot to ‘unlearn’ about business.
All of that advice is great. I think especially giving him the opportunity make things ‘his idea’.
I’ll definitely post some updates as I go along.
Thanks again man!