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What’s happening in the Clubhouse
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Latest Activity
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Carmichael Reid posted an update 3 years, 1 month ago
Got the website up too. It’s just a baby…
http://www.carmichaelreid.com
Here’s where the magic is…
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Mohammad Younis posted an update 3 years, 2 months ago · updated 3 years, 1 month ago
Hey friends,
I\’ve recently launched my copywriting biz, and I\’d love to learn from the masters.
Excited to get David\’s feedback on my copy and to network with you guys.
See y\’all soon
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Filip Stojkov posted an update 3 years, 2 months ago · updated 3 years, 2 months ago
Hey there,
I’m a 6-months-in copywriter and entrepreneur with dreams so unrealistic I simply have to make them a reality. And being here is me trying to do just that.
Now, the main reason why I joined MRIC is to connect with like-minded people. And, of course, to take in as much knowledge and insights from John Carlton as humanly…Read more
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Hi Filip: That is a bit difficult since we don’t have any forum for doing that. Probably the best way is to keep asking questions and coming into the Clubhouse as much as you can and answer questions from other people.
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Hi Virginia,
Got it, thanks for replying!
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JD Crouse posted an update 3 years, 2 months ago · updated 3 years, 2 months ago
Howdy! I\’m new here but not necessarily new to copy or business.
I have a question:
What\’s the best training or resource in here (or elsewhere) on articulating the \’transformation\’ and selling the \’new you\’?
Thanks!-
Hi JD, Because I’m not sure I understand your question, I hesitate to give too detailed of a reply.
I see you’re a member of David Deutsch’s Inner Circle.
Can you bring this question to our next session? Maybe with an example or two of what you’re working on?
You can also take a look at https://alistcopysecrets.com/ and…Read more
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You bet Stan. I’ll bring it to the call.
Thanks and have a Happy New Year!
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Hi everyone! I\’m predominantly a media buyer but I often find myself writing video scripts and ad copies (mostly related to veganism and health), so I joined David Deutsch\’s Inner Circle to learn from the best in the biz!
I\’m mostly looking forward to getting feedback on my work and growing as a DR media buyer and copywriter.
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Welcome, Muhammad! I know you will get great advice from David.
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Recent Member Lessons
License to Steal – The Only Sex Book You Will Ever Admit to Buying
In this video John Carlton discusses his letter for a major publisher for a book on human sexuality. The video begins with an outline of the seminar, brief introductions of the participants, and moves on to discuss how this letter has been reused in many other markets. The discussion includes structuring headlines, using bullets, and working with clients.
License to Steal: The Nickel Letter
In this video John Carlton discusses using money attached to a letter to both enhance the story behind a product and capture a prospect’s attention. The topics include using personalization, sales detective work, finding the story behind a product, the use of guarantees, and the contrarian perspective.
License to Steal: The Amazing Discovery
This video is a discussion of a golf sales letter. The topics include how to define and create a “hook” for a product, writing headlines, and using bullets to reinforce the benefits of a product.
License to Steal: One-Legged Golfer
This video is an overview of John Carlton’s famous “One Legged Golfer” sales letter. The topics discussed include getting the story behind a product, the definition of a “control” in copywriting, bonding with your audience, and the use of time limits and other take away strategies.
Premium Programs
Platinum Mastermind
The Simple Writing System
Enter The Clubhouse
Kick-Ass Copywriting
Carlton Swipe Files
The Freelance Course
Welcome Muhammad: The next Inner Circle session is this Thursday, so if you have copy for David to review, be sure to get it submitted. You should have received an email yesterday with the link to submit copy or questions. If you don’t have copy yet to submit, feel free to ask David any questions you may have.