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Latest Activity
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Stan Dahl posted an update 8 years, 5 months ago
Hi all. The first Simple Writing System Coaching Program is kicking off next week. Your coach will be Mark Landstrom, who’s taken more budding copywriters through the program than anyone.
All the details are here -> http://simplewritingsystem.com/
If you already have the SWS Home Study Course, check your email. There is a discount available…Read more
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Ian Walker posted an update 8 years, 5 months ago · updated 8 years, 5 months ago
Hey All,
I am about to kick start my swipe file, after completing SWS 2.0 head grinding sabbatical…
And, having gone through the 17 points in immense detail… have come to the realisation, great sales copy is definitely crafted from the formation of well thought-out bullets.
Is there anyone who could share with me, some example sales let…Read more
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Daniil posted an update 8 years, 5 months ago · updated 8 years, 5 months ago
Hello, everyone. Is it possible to download the videos on here onto my computer? Also, regarding the existing training videos, will they always be saved on this site or is it for a limited time?
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Hi Daniil: The only things you can download are the audios, which are the scuttlebutt sessions and the member hotseats. All the lessons are permanent except the live event hot seats (marketing and copywriting hot seats), the scuttlebutt sessions, the kickass coopywriting crash course, and the swipe file letters. These are all under the “John…Read more
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Thank You, Virgina!
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Tony Davies posted an update 8 years, 5 months ago · updated 8 years, 5 months ago
Right, I have invented what I consider to be a revolutionary new fitness gym. I consider it to be better than the Bowflex and Total Body gym in several ways. Both these gyms have in excess of one billion dollar sales over their lifetime.
I am in the process of writing the patent for my invention myself. After that I intend to run a crowdfunding…Read more-
Sounds exciting, Tony! You might want to consider taking the Simple Writing System live coaching course. Your instructor could give you a lot of invaluable advice in doing your research and helping you write your copy. There is none available at this time but I have heard rumors that they may be starting one soon!
Maybe we will see you on…Read more
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Daniel Clark posted an update 8 years, 5 months ago · updated 8 years, 5 months ago
Im needing some great copy for my wood finishing videos I need a great header. Im marketing to realtors
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Hi Daniel: Welcome to the Club. When you come up with some headers, feel free to post them here and get feedback.
If you want it written for you, Stan and John can recommend someone. Just click on “request a copywriter” in the Member Details section of the right column.
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Recent Member Lessons
How to Structure a Sales Letter
We frequently get questions in the Clubhouse about how to create a sales letter. This is covered in depth in the Simple Writing System. We will be starting a new session of the Simple Writing System with live coaching from Lorrie Morgan after Labor Day, so you might...
John Carlton’s Best Ads: Hyper-Effective Cover Letter #6: From The Desk Of Dr. Russ Horine
THIS IS THE SIXTH IN THE SERIES OF HYPER-EFFECTIVE COVER LETTERS...THIS IS AN INTRODUCTORY POST THAT REFERS TO ALL OF THE LETTERS. WE ARE REPRINTING THE SAME POST FOR EACH OF THEM. One of the biggest mistakes marketers make... is to get tired of their own advertising...
John Carlton’s Best Ads: The Blind Golfer
I believe this is the piece where I introduced the "four ball guarantee". It's very simple: Watch the instructional video, go out to the driving range, line up four balls and hit them... and if you haven't mastered the secret by the fourth ball, we insist you ask for...
MRIC Member Hot Seat: Moving her business to the next level
On the hot seat this month is Manny, who was hired by Paula to help promote her business. Manny's original question was how to create questions to interview current clients to see what they were looking for and how Paula helped them. They did answer that question but...
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Hi, Ian. I have a few swipe files from Dan Kennedy & Gary Halbert from way back in the days that I reference back to. I’ll share the letters with you. I’m not seeing a “Share content button” on here… Let me know which method works for you. Thanks!
Hey Daniil, Nice one. If you could fire them over to ian@ianbarronwalker.com would be great… Funny enough, I have just started to read Dan Kennedy books. He’s got quite a unique NB style. Thank you for sharing… And, helping me kick start my swipe file… Best, Ian
Hi Ian: All the swipe file letters on the site are under John Carlton’s Corner/Selected Letters – Swipe file letters. There are only 2 there at any one time so you have to keep up with them as we post them. We posted one today which I don’t think is in the SWS workbook.
Hi Virginia, I will keep a good lookout… Thanks, Ian
Hi Ian: I found a way to get some of John’s golf letters. Some of them are Jim Curley’s. I can’t tell you which is which, but it really doesn’t matter. John’s golf client is OHP Golf. They used to have a lot of sales letters on their product page, but now they don’t.
If you use the “wayback machine” (Google it) and enter http://www.OHPdirect.com…Read more
Actually, it is Triple Coil Power Swing
Hi Virginia,
Great stuff, I owe you a drink, or two…
It’s great see the aesthetic feel of the one legged golfer, in real web format… And, appreciate 17 point structure. I will take some timeout over the weekend, review relevant sales letters, and get swiping…
Oh yeah, on another swiping exercise… Where could I get my hands on OLD direct mail le…Read more