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The Marketing Rebel Team wrote a new post 11 years, 1 month ago
John Carlton Marketing Tips: How to Beat the System
In this marketing hotseat, John Carlton and Harlan Kilstein explain how to find out what’s really working if your company doesn’t give you the […] -
Jason Cliff posted an update 11 years, 1 month ago · updated 11 years, 1 month ago
I would really appreciate your feedback on my website that I am creating for my company. Your time and feedback will be very much appreciated. You can see it at freeleadtools.com
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Jason Cliff posted an update 11 years, 1 month ago · updated 11 years, 1 month ago
Do the links on the Scuttlebut sessions work? The page does not seem to have any content other then the description?
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The Marketing Rebel Team wrote a new post 11 years, 1 month ago
John Carlton Copywriting Tip: Get Started Writing by Reading
In this clip from a marketing John Carlton and Harlan Kilstein say that in order to get good at writing copy you have to do a lot of reading. […] -
The Marketing Rebel Team wrote a new post 11 years, 1 month ago
John Carlton Marketing Tips: How to Get Into a New Market
Eva is a marketing consultant who wants to consult with geothermal companies. Â Her passion is renewable energy but the market is just emerging […]
Recent Member Lessons
How to Structure a Sales Letter
We frequently get questions in the Clubhouse about how to create a sales letter. This is covered in depth in the Simple Writing System. We will be starting a new session of the Simple Writing System with live coaching from Lorrie Morgan after Labor Day, so you might...
John Carlton’s Best Ads: Hyper-Effective Cover Letter #6: From The Desk Of Dr. Russ Horine
THIS IS THE SIXTH IN THE SERIES OF HYPER-EFFECTIVE COVER LETTERS...THIS IS AN INTRODUCTORY POST THAT REFERS TO ALL OF THE LETTERS. WE ARE REPRINTING THE SAME POST FOR EACH OF THEM. One of the biggest mistakes marketers make... is to get tired of their own advertising...
John Carlton’s Best Ads: The Blind Golfer
I believe this is the piece where I introduced the "four ball guarantee". Â It's very simple: Watch the instructional video, go out to the driving range, line up four balls and hit them... and if you haven't mastered the secret by the fourth ball, we insist you ask for...
MRIC Member Hot Seat: Moving her business to the next level
On the hot seat this month is Manny, who was hired by Paula to help promote her business. Manny's original question was how to create questions to interview current clients to see what they were looking for and how Paula helped them. They did answer that question but...
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John Carlton replied
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Hi Jason. I just checked out your site.
When asking for critiques on anything, it’s good to give some background — like, for example, are you already getting traffic or sales to this page? If not, how are you going to get leads, and what kind of prospects are you looking for?
In this case, your perfect prospect would be an online company or an…Read more
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Jason Cliff replied
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Thank you very much for your time. I can’t tell you how much I appreciate it.
I narrowed down the focus to a company that has a marketing manager who is looking to add an Email Marketing / CRM manager to their team.
Here is the first paragraph rewritten:
Your Full Service Email Marketing Team Is Ready
Effective Email marketing is critical to…Read more