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The Marketing Rebel Team wrote a new post 7 years, 3 months ago
A wacky excuse to contact your prospects (or clients)Anyone who uses content to keep in touch with customers and prospects occasionally (or maybe more often) hits a dry period where they can’t think […]
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Kileiwangbe Newme posted an update 7 years, 3 months ago · updated 7 years, 3 months ago
Hi, my name is kilei, and i’m new here. Glad to be here.
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Dylan Smallman posted an update 7 years, 3 months ago · updated 7 years, 3 months ago
So I am in the simple writing system and have done both lessons 1 and 2 but can’t get my hands on lesson 3 is it coming out soon? Is it available now?
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Hi Dylan: I’m glad you are enjoying the SWS Express course. If anyone else wants to get in on this free course just go here (quickly) to sign up: http://simplewritingsystem.com/
The email for lesson 3 hasn’t gone out yet. They are spending a couple of days on each lesson. When lesson 3 is live you will get an email and if you go to Lesson 2…Read more
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Hi Dylan: The email for Lesson 3 has gone out. If you didn’t receive it you can just go to lesson 2 and you’ll see the link where they say that Colin has moved on to Lesson 3.
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Dylan Smallman posted an update 7 years, 3 months ago · updated 7 years, 3 months ago
I am begining my career as a marketer and want to master copywriting so that I can become a highly paid powerfully persuasive copywriter. I want to be one of the greats.
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Hi Dylan: Welcome to the Club!
You’ve come at a great time because John and Colin Chung (one of John’s successful students and teacher of the Simple Writing System) are running a live Simple Writing System express course. It is free to join and you can learn and get some feedback on your efforts. You have to do it right away, though, because…Read more
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August Worden posted an update 7 years, 3 months ago · updated 7 years, 3 months ago
Hey guys (and girls), I am in the fitness industry and wanted to know if any of you have any killer ways to generate new leads? Thanks!
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Hi August: What are you selling? Do you own a gym, market fitness products? Also, what are you doing now? What is working and what isn’t working? Let us know a bit about where you are now so you don’t get suggestions that are not relevant or that you are already using. Thanks.
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Hi Virginia. I do not own a gym and actually do not have a desire to. Currently I work as a personal trainer and the gym owner lets me be in charge of my own clientele (in charge of attracting and maintaining everyone I train; he gives me a long leash) But I also do remote coaching via online. Typically I rely on referals but lately have been…Read more
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One thing you can do, especially for online clients, is to do some youtube videos. Write down 10 questions that your clients ask and create one video to answer each with a call to action at the end. If your coaching is not inexpensive you might want to have some type of lead magnet to get people to give you their email addresses, and you can…Read more
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Maybe you could do some type of promotion in conjunction with the gym. Maybe a free group session where you can teach people the basics of getting into shape/losing weight, since the New Year is coming up. You could show them how having a personal trainer helps them keep going and actually reach their goals.
I am just throwing this out. I…Read more
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This is all great stuff Virginia. Thank you!
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Hi August: One more suggestion. I kind of hesitate to suggest it because most people would just dismiss the possibility, but if you are in a smaller market you could develop a 2-3 minute spot on a timely topic and pitch it to a local TV station for a spot on the morning news. I did this a few years ago and was able to get on about 9 stations.…Read more
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Recent Member Lessons
License to Steal – The Only Sex Book You Will Ever Admit to Buying
In this video John Carlton discusses his letter for a major publisher for a book on human sexuality. The video begins with an outline of the seminar, brief introductions of the participants, and moves on to discuss how this letter has been reused in many other markets. The discussion includes structuring headlines, using bullets, and working with clients.
License to Steal: The Nickel Letter
In this video John Carlton discusses using money attached to a letter to both enhance the story behind a product and capture a prospect’s attention. The topics include using personalization, sales detective work, finding the story behind a product, the use of guarantees, and the contrarian perspective.
License to Steal: The Amazing Discovery
This video is a discussion of a golf sales letter. The topics include how to define and create a “hook” for a product, writing headlines, and using bullets to reinforce the benefits of a product.
License to Steal: One-Legged Golfer
This video is an overview of John Carlton’s famous “One Legged Golfer” sales letter. The topics discussed include getting the story behind a product, the definition of a “control” in copywriting, bonding with your audience, and the use of time limits and other take away strategies.
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Hi Kilei: Welcome to the Club!